North Face is cutting waste by selling refurbished old coats

LinkedIn

To try to create more of a circular economy in the fashion industry, the outdoor gear company is launching a new line called Renewed, made up of old garments cleaned up so well that they’re like new.

If you buy a jacket from a just-launched pilot collection from The North Face, someone else might have already climbed a mountain or run a marathon in it. Called The North Face Renewed, the products are sourced from returns or defective items, cleaned and repaired to the quality of a new piece of clothing, and then sold online at a discount, as part of the company’s move toward a more circular business model.

“It just represents a really important next step in the evolution of our overall business,” says Tim Bantle, a general manager and vice president of lifestyle brands at The North Face. The company recognizes the apparel industry’s waste problem: 85% of textiles end up in a landfill. Even though the company makes products that are designed to last longer than average–items come with a lifetime guarantee, and the company offers repairs–it still had an opportunity to curb waste. Patagonia sells refurbished clothing through a similar online store.

During the new collection’s pilot phase, lasting from June through September, products will come from The North Face’s internal stock, including products that might have been returned under the company’s guarantee. A partner called The Renewal Workshop will professionally clean and restore items so they can be sold online.

Bantle argues that it especially makes sense to prolong the life of complex products like outdoor gear. “Oftentimes, when we think about designing an outerwear product, it really is more like designing a car than it is like designing a T-shirt in terms of the complexity of engineering and the kind of care that goes into the design and development of the product and testing,” he says. “When you’re building the quality of products that we are, but you’re only assuming one life for that, you’re really short-changing all of the work that you’re doing in terms of the design and development process.”

It’s already possible, of course, to find used North Face products on eBay or other resale sites. But the products in the new collection will be restored to like-new quality. The company thinks that it might begin to shift how their customers shop. “How many customers do we have today that might be full-price customers, that might actually buy Renewed product in the future instead?” says Bantle. Other customers, who might not have been able to afford the brand’s high prices in the past, might start buying the products for the first time.

Continue onto FastCompany to read the complete article.

Facebook just bought a furniture shopping startup

LinkedIn
facebook-shop

Facebook has acquired GrokStyle, a shopping startup that uses AI to help you buy furniture and other items for the home. The move, which was reported by Bloomberg, is the latest sign yet that the social network is looking to push deeper into e-commerce in 2019.

Facebook spokesperson Vanessa Chan confirmed the acquisition saying, “We are excited to welcome GrokStyle to Facebook. Their team and technology will contribute to our AI capabilities.”

GrokStyle, which was founded in 2016 according to CrunchBase, is a San Francisco startup specializing in visual search. The company is known for technology that allows shoppers to search for furniture and other items by taking photos with their phones. Last year, the company partnered with Ikea on its augmented reality furniture app.

In a note posted on its website, the company said it had “only scratched the surface of what is possible with computer vision.”

“Our team and technology will live on, and we will continue using our AI to build great visual search experiences for retail.”

It’s not clear exactly what team within Facebook GrokStyle and its “AI capabilities” will be a part of. But it’s another potential sign that Facebook plans to move deeper into shopping features.

The company has been steadily adding shopping features to Instagram, but hasn’t said much about similar shopping experiences in other places.

Continue on to Mashable to read the complete article.

Five New Year’s Resolutions Would Be Novelists Should Set

LinkedIn

With the New Year right around the corner, it’s a great time to start thinking about your resolutions. Everyone should set goals at the beginning of the year, so they have some idea of what it is that they want to accomplish.

In other words, by setting goals you will solidify your long-term vision for what it is that you want to achieve. There are some great resolutions for writers to set that will keep them productive and working toward their publishing goals.

“Every January we get a fresh start, we get a chance to make plans about what we want to complete in the New Year,” explains Annalisa Parent, writing coach and award winning author. “It’s so important that writers make resolutions every January. By getting those goals out of your head and down on paper, you will be one step closer to making them happen.”

Many people are skeptical about setting New Year’s resolutions, fearing that they will not see them through. While it’s true that many people do abandon their resolutions within weeks of making them, there are many others who stick with them and are successful in accomplishing what they set out for themselves. You can never accomplish a goal that you don’t take the time to set.

Parent is an expert writing coach who has helped many writers through all aspects of writing, publishing, and marketing their novel. Here are five New Year’s resolutions she offers for every writer:

  1. To finish your novel. Every writer seems to have an unfinished novel on their hands. Make 2019 the year that you finish the novel so that it’s no longer nagging you. Once you get it done, you will feel better about it and can move toward the next steps to get it published.
  2. To read more. Every writer needs to be an avid reader. If you haven’t been getting much reading done, it’s important to make it a priority. Whether you read a book a month or a book a week, you need to keep reading. It’s important because it helps expose you to what’s been written and published.
  3. To work with a writing coach. Working with a writing coach can do wonders for your writing career. It can help you get organized, finish your book, get your book published, and market your book in a successful way.
  4. To embrace your writing style. Everyone has their own writing method, but some people don’t embrace it. Instead, they try to change it, which doesn’t seem natural. Make 2019 the year you embrace your writing method and go with it, seeing where it may lead you.
  5. Go beyond your comfort zone. It’s difficult for people to go beyond their comfort zone when it comes to writing. This year, make a commitment to go beyond that comfort zone and see where it leads. Try new things, because you may find they are extremely rewarding and enrich your writing life.

“By making writing goals for the New Year, you are letting the universe know you are making writing a priority,” adds Parent. “It’s time to give your writing the time and attention that it deserves, so you can live your publishing dream. Do that, and you will be very happy and fulfilled with where it leads you along your career path.”

Parent has coached hundreds of writers and has taught over 100 writing courses around the world. She works with fiction authors looking to traditionally publish. Her book Storytelling for Pantsers: How to Write and Revise Your Novel without an Outline won the CIPA EVVY Silver Award in Best Business Books, and earned a merit award in the Humor category. She has been a featured speaker on writing-related topics across the globe, and she has been a guest on a variety of television, radio, and podcast shows, sharing her secrets for how to write, publish, and sell your book.

For more information about Annalisa Parent, her book, and her coaching services, visit her site at: datewiththemuse.com. For more information on how to become a published author, download her free e-book TheSix Secrets to go from Struggling Writer to Published Author here: datewiththemuse.com/6secrets.

About Annalisa Parent

Annalisa Parent has worked with writers all over the world. She offers writing coaching services that have been instrumental in helping writers to go from idea to publishable piece and have the confidence to take their work to the market. Parent focuses on three main areas: Quality, Clarity and Creative Flow, all through a neuroscientific approach. For more information on her services and to set up a chat about publishing, visit her site at: datewiththemuse.com or book a one-on-one chat session at datewiththemuse.com/publishnow.

Meet the 26-year-old entrepreneur turning high-school gamers into varsity athletes

LinkedIn

With his PlayVS e-sports platform, Delane Parnell is creating a valuable scouting grounds for new tech talent.

Sporting a pair of black Jordan 11 Cap and Gowns that look like they were just unboxed and a dark baseball cap that casts a slight shadow over his baby-cheeked face, Delane Parnell fields questions from the audience at this September’s TechCrunch Disrupt, the annual San Francisco assembly that has become a startup kingmaker of sorts. He shares the stage with Jason Citron, founder and CEO of Discord, a messaging app for video gamers with more than 150 million users, and—after a $50 million fundraising round in April—a valuation of $1.65 billion. Parnell’s PlayVS (pronounced play versus), an e-sports platform for high schools, has yet to even launch. But the 26-year-old Detroit native exudes confidence. “Investors are starting to realize that gaming is the next social paradigm,” says Parnell, answering a question about e-sports’ mainstream popularity. “And they want a piece of it.”

You don’t have to look far for evidence of gaming’s influence. It’s all over YouTube and Twitch in how-to videos and live-streamed sessions of FIFA 19 and Assassin’s Creed. A robust ecosystem of e-sports competitions is rising as well, with game publishers, entertainment companies, and even colleges and universities creating leagues and events for pro gamers and amateurs alike. The largest tournaments, for titles such as Dota 2 and Call of Duty, can fill stadiums and dangle purses of millions of dollars. According to research firm NewZoo, revenue from e-sports-related media, sponsorships, merchandise, tickets, and publisher fees is expected to nearly double from 2014 to reach $1 billion this year. Goldman Sachs projects e-sports viewership to reach 300 million by 2022, putting it on par with the NFL.

For all the organizations rushing into e-sports, a hole remains: high school competitions that engage the estimated 75% of American teens who already play video games. Parnell is filling that void with PlayVS, which lets schools create leagues and host virtual and live competitions. Though he’s diving into an industry full of well-funded sharks, including Amazon (Twitch’s parent company) and Discord, Parnell has an edge. In January, PlayVS signed an exclusive, five-year e-sports partnership with the National Federation of State High School Associations (NFHS), the organization that oversees varsity sports and activities at nearly 19,500 public and private high schools across the country. The first test season of a PlayVS-powered competition, for the popular multiplayer game League of Legends, commenced this October at high schools across five states, and the company is gearing up for its official inaugural season in February.

Parnell is now on a roll. Last week, just five months after PlayVS closed its $15.5 million Series A, the company announced a $30.5 million round from investors that include Adidas, Samsung, Sean “Diddy” Combs, and the VC arm of the Los Angeles Dodgers“I don’t care if you’re gaming on your phone, on a console, or through a cloud service,” Parnell says. “Gaming in high school, even if it’s tic-tac-toe, will run through us.”

If he succeeds, he could effectively control a pipeline that would feed into the burgeoning pro leagues. It took the NBA two decades after its first draft to start recruiting players from high schools, but e-sports leagues are already tapping young talent. A 13-year-old recently signed with a European pro Fortnite team. Given the venture capital and startups flooding into e-sports today, Parnell could create another, equally valuable conduit: one that enables high schoolers—particularly those from disadvantaged backgrounds—to parlay their interest in gaming into lucrative tech jobs. All he has to do is convince schools that e-sports deserves to be taken as seriously as football and basketball.

Continue onto Fast Company to read the complete article.

Dover’s First Robotic Community Garden

LinkedIn

Local “Salonprenuer”, Cyber Streets, and Inner City Cultural League (ICCL) team up to #RecodeTheCommunity and #MakeI.T.Happen in Dover with state’s first Robotic Community Garden!

Tracy Torres is not only the local “salonpreneur” and owner of Artt Studio 4 Hair INC. in Camden, Delaware, but she has served on Camden Town Cancel since 2014, and is also serving her community as the Vice Mayor on her second term.  Living to serve her community, she is also passionate about youth and community empowerment.  So much that as soon as she heard about Cyber Streets (CyberStreets.org), a local forward thinking, veteran led, tech-mentor program that is quickly gaining popularity across Delaware, she jumped to be first to host a fund raising event to support their newest cutting edge project:  building and deploying the state’s first robotic community gardens to inspire, empower, and serve at-risk inner city communities.  Extraordinarily, within 2 hours her and her community managed to raise enough of the remaining funding needed for Cyber Streets to secure their newest innovative “AgTech” community project.

Born to Serve

Tracy resiliently knows the challenges of finding opportunity all too well.  “I have been a licensed Cosmetologist since 1996 and before relocating to Delaware with my husband and then 8 month old daughter in late 2005, I worked full time in a Pharmaceutical Company and part time in a Hair Salon.  I had no idea how hard it would be to get a job in Delaware and actually commuted back and forth to NJ as a contract employee training new employees on the systems and policies for Sanofi-Aventis for almost a year. In 2006, I decided to leave corporate America and took a job in Delaware at a salon making $6.15 per hour and by October of 2007.  Soon after I decided I was going to open my own salon and on December 8, 2007.  I opened ‘ARTT Studio 4 Hair’ and haven’t looked back.  My love for helping others and constant need to keep my mind challenged, I decided to run for Camden Town Council in 2014.”

Tracy continued, “The first day I met Jason and heard about Cyber Streets, I knew I wanted to help him or work with him in some way. Helping kids understand, no matter their financial upbringing, that they can be successful is so important to me. I did not grow up with money but I have never let that hold me back and any organization that takes the time to teach a child their worth, is an organization I will support! “

“I was blown away when I received a call from Jason (Stewart, VP Cyber Streets) the night before the event informing me that she wanted her business to support us with a short notice fundraiser!” said Rob Bentley, Founder/President of Cyber Streets.  “Since I don’t ask to raise funds, which are historically independently funded from my own time and resources, for any of my community projects that we have been building for the last year and a half, I was pretty shocked when she called us out of the blue.  When others are willing to voluntarily get behind your mission to change the future technological talent pool across your state and country, big things are soon to happen, and we truly appreciate her support for the youth of tomorrow!”

#Opportunity4All

Rob Bentley, a former TEDx speaker and multi award winning Global Enterprise IT leader for the Department of Defense, is historically known for independently focusing his extraordinary positive “energy” by #TakingAction to manifest his community ideas to reality, of which he coined the hashtag/slogan #Vision2Fruition.  Over the last year and a half him and Jason, both military veterans dedicating their lives to serving communities in need several years after active duty,  have partnered and transformed the Inner City Cultural League (ICCL)/Sankofa Cultural Arts Center into an independent, community tech hub delivering #Opportunity4All.  The center now hosts their ongoing, self-sustaining, weekly tech-mentor program that runs not just 1 day, not 1 week, but year round all through the summer.   In that short time they have reached and positively impacted over 300 lives of youth and families across the state.  The majority of those impacted, for the moment, reside in the state’s capital of Dover.  Thus far Cyber Street’s methodical efforts have already empowered not just youth, but single mother’s/father’s, foster children, combat veteran’s, teachers, musicians, high school/college students, and technologists with new enlightened career choices to pursue at no cost to them other than finding internet access.

Rob decided to start Cyber Streets for several reasons, one being that he himself is no stranger to the adversity of the communities he so passionately serves which is sometimes very challenging for him to talk about.  Growing up was rough as his family like so many from his community often struggled to make ends meet.  Often they would live in unsavory environments, without electric or water on several extended occasions.  At 9 he began to strategize and coordinate the free food he could gather from local grocery store and restaurant dumpsters.  “You would be amazed at the amount of good food restaurants and grocery chains throw away for insurance reasons. I soon realized that just because something was out of date didn’t necessarily mean it was bad or spoiled”.

As a youth Rob had also been homeless for a couple spells living in motels for several weeks.  “It was really emotionally challenging for 7 of us living in a motel room or a 2 bedroom duplex while trying to succeed in school after transferring from high school to high school.”  It became such a stressing challenge that he eventually dropped out and went back to ace his GED and aggressively pursued a career in the restaurant and hospitality industry.  No matter what happened growing up, he was always appreciative that his stepdad did the best he could to keep some sort of roof over their head.

Then his whole world traumatically turned upside down when his brother/best friend commit suicide because he never truly knew how to love and take care of himself.  “That was by far the most challenging part of my life.  It took me years to eventually heal.  During that time, I was only living through the pain for others, not myself.  But after I did heal, I began looking for more opportunities to help serve and support others struggling with adversity in hopes someone else would not have to endure the pain and heartbreak that me and my family did.”

“When we work with all these communities that struggle with intense adversity, my heart gets feverously motivated and driven to gather and shed tremendous light and hope in their lives, because I see myself and my brother in ALL of them.”

He eventually left the restaurant industry to pursue a career in education, but soon after 9/11 took place and several months after the country went to war he felt that he should be serving as well.   After achieving some of the highest scores on the Armed Services Vocational Aptitude Battery (ASVAB) he received his choice to go into the Information Technology (I.T.) field with the USAF, and since then hasn’t looked back.  “I.T. was a gift that truly enabled me with versatile and limitless opportunity!  All I wanted to do is share the opportunity and inspire others, so eventually I began my journey of #TakingCyberToTheStreets!”

#STEMingTheFuture

Today, a year and a half later, the program has rapidly evolved from teaching communities to rebuild and repurpose donated computers, to 3D printing violins for their community strings programs, to 3D printing custom prosthetic arms for the community, to now building and donating the newest Robotic Community Garden back to the community.  “One of our core purposes is that we (Cyber Streets) don’t just provide the typical popular STEM camp/class into the community.” Bentley states. “We recruit the gardeners (mentors) to plant, nurture, and water the seeds (people) in the garden (community) and provide the sunlight/water (inspiring hope/opportunity) for them to grow into the opportunistic, high-demand, technological future.  That is precisely why we branded one of our slogans “#FindThemPlantThemGrowThem.”

“This is why this new Robotic Community Garden is the perfect symbol of our community’s collective efforts.” Bentley states.  “We ensure everything that we put into the community also provides them the capability and requirement to sustainably give back to the community through what they have been provided and exposed to, basically paying-it-forward and #STEMingTheFuture, #4TheCommunityByTheCommunity.”

The new community garden is one of several projects that Cyber Streets is planning for each county.  As a predominantly agricultural state Delaware understands how critical agriculture is for the survival of the planet.  However, most of the communities Cyber Streets serves aren’t aware of  the amount of complex technology that is required to support the rapid evolution of “stack farming”, robotic harvesting,  drone mapping, GPS navigated farm machines,  and other remarkable innovations in agricultural technologies to name a few.  In a rapidly evolving farming era that is increasingly supported and driven by new tech, this also means there are exciting AgTech jobs that have a serious demand to be filled across the region, country, and world.  Like many other critical STEM fields, one of the problems is that many communities are not exposed over the long term to these exciting opportunities.  Although there may be amazing facilities they can go to for educational exposure, they are often miles away, out of reach, and out of mind.  This robotic garden changes that AgTech opportunity for exposure by bringing it to the community, Cyber Streets core mission, and placing amazing scalable AgTech in their own backyard.  This technology has the capability to migrate a farmer into a techie and a techie into a farmer while reducing the carbon footprint, which can be very exciting for the future of humanity.

The robotic technology behind the garden is an open-source solution provided and developed by FarmBot.  Currently educators, non-profits, and farmers are joining the small growing community around the globe (including NASA) for research, development, and STEM/STEAM education purposes.  It provides an extraordinarily dynamic educational opportunity to combine elements of (but not limited to) agricultural sciences, meteorology, coding, engineering, data analytics, gaming, IoT, mathematics, computer science, and much more.  Currently Rob Bentley has specific research and development plans for his second unit to work with FarmBot and the local community to make it fully portable, affordable, and accessible to any community.

“We can always tell our communities that endless opportunity is out there, but unless we find a way to place it in their hands and enable them to truly experience it in every location possible, then they may never truly experience how important and exciting it is.  It is not merely enough to build really amazing state-of-the-art tech/innovation centers several miles away from the communities that truly need them.” Bentley says.  “We need the capability to place it in their hands wherever they are.  That is where we come in by ‘replacing idle hands with keyboards’, and by enforcing #UnityInTheCommunity, #SafetyOnOurStreets, and #Opportunity4All!  We accomplish all this by harnessing the extraordinary power of technology, innovation, and human spirit!  We often accomplish our efforts with an engaging and empowering conversation followed by a detailed email with a specific custom roadmap for the free tools/resources and career pathways they desire.  Fortunately, now AgTech can be included in that critical and empowering conversation as well.”

#ST(R)EAMingForward

Cyber Streets and ICCL say this is only the beginning.  Over the last year and a half they have partnered and built several alliances across the state with direct support advocate organizations like that have donated considerable time, personnel, resources, and public advocacy directly to the program and its outreach initiatives.  Those remarkable organizations include the Delaware Youth Philanthropy Board,   SecureNetMD, Dover Air Force Base, Dover Capital City Rotary Club, Leadership Delaware, Transcore (DELDOT), Bob Johnson’s Computer Stuff, Delaware Foundation for Science and Mathematics Education, Sussex County STEM Alliance, and University of Delaware to name just a few.  Additionally, they have several strategic plans already in motion to not only infuse Computer Science into the school system with their various national partners, but will soon begin a new partnership that empowers struggling, and sometimes hopeless families across the state and around the globe by providing a family building/bonding model which provides a new world of opportunity for everyone!

“We ensure that we are very clear on our message.  This being that the “T” in STEM/STEAM, Tech, touches EVERYTHING.  This means that because the world of tech is the fundamental foundational fabric for virtually all industries that you have opportunity to traverse into virtually ANY field of your desire!  The beautiful thing about technology is that it is FULLY inclusive and does NOT discriminate against race, religion, political affiliation, disability, or gender.  After they are exposed, the only thing holding a person back from opportunity is their own mind, and that is where mentors play a crucial motivational role.  With tech ANYONE, from the affluent to non-affluent, can find a passionate career in science, engineering, art, agriculture, government, academia, banking, marketing, healthcare, and the sky is the limit!

Probably some of the most powerful testimony about Cyber Streets comes directly from the community itself.  In a recent statement the ICCL Director, Kathrina Stroud, stated the following about working with Cyber Streets for the last year and a half to pilot their empowering philosophy:

“Cyber Streets is not just a program. It is a philosophy.  It is a way of life.  It is a way of thinking.  Rob has a vision of positively impacting the world.  Yes, the WORLD!  When you see him, you see unchecked drive, determination, creativity, imagination, and ENERGY.  That is Cyber Streets!  If you have an idea or a problem to solve, research it; make a plan; put it into action; never give up! It doesn’t take a technology center, or a lot of money.  It can be in your basement or backyard with your children and their friends. There are plugged-in and unplugged activities that are fun and educational.  There aren’t many things I can think of that aren’t related in some way to technology.  My daughter and I changed light bulbs on her car this summer. That may sound like a simple task to some, but neither of us had ever done it. Technology related?  You decide.  I, no… WE have been bitten by the Cyber Streets bug.  I can!  You can!  We can!  I love this philosophy.  What’s that song?  ‘Ain’t No Stopping Us Now!’

ICCL is uber excited to begin implementing this new project into their community!  The newly hired english teacher turned tech teacher/mentor, local community techie father turned technology leader/mentor, meteorology/media/communications mentor, and the rest of the ICCL staff are all motivated to embark on this new exciting journey with Cyber Streets together!

“When several growing communities across the state and country get behind your empowerment efforts, extraordinary things begin to manifest at an accelerated pace!” Bentley states.  “When they do, you had better be ready to #TakeAction and #MakeITHappen!”

Are you up to the challenge of writing a novel in 30 days? November is National Novel Writing Month

LinkedIn

Each November, there is a writing challenge that takes place around the world. The National Novel Writing Month (NaNoWriMo) challenges writers to pen a 50,000-word novel within 30 days. During 2017, over 400,000 people participated in the annual event.

Many people like the challenge of writing the novel in one month, but most have no idea what to do with it once it’s done. That’s where an expert writing coach can come into play and help take the novel from a challenge to a published book.

“It’s a huge accomplishment to write an entire novel in a month,” explains Annalisa Parent, writing coach and award winning author. “The last thing you want to do is close the document or tuck it in a drawer and never do anything else with it. You did the hardest part, now all you need to do is take the next steps to take it all the way.”

As an expert writing coach, Parent has helped countless people around the world to finish their novel, edit their manuscript to publishable, work their way through the publishing process, and successfully market their book to the masses. She offers one-on-one chat sessions to provide a customized approach to guiding each writer in the specific areas they need help in.

Parent offers a wide variety of guidance for writers and can help those who are taking part in the NaNoWriMo by:

  • Guiding them through the editing process once they have finished their novel.
  • Helping them to determine what to do with the book once they have finished the editing process.
  • Working with them to target publishers that publish books in their genre.
  • Helping them to successfully reach their target market to help sell the book once it has been published.
  • Boosting the writer’s confidence so they feel they can meet the demands of the publishing process and come out successful.

“Every November it’s a wonderful opportunity to be a part of something great in the creative world,” adds Parent. “National Novel Writing Month is just the start of something beautiful. But it can go on to be the start of a wonderful writing career if you play your cards right and take those steps to get you there. I’ve helped many people to get their novel published, and it never stops being a wonderful feeling for us both.”

Parent has coached hundreds of writers and has taught over 100 writing courses around the world. She works with fiction authors, as well as entrepreneurs seeking to write their expert book. Her book Storytelling for Pantsers: How to Write and Revise Your Novel without an Outline won the CIPA EVVY Silver Award in Best Business Books, and earned a merit award in the Humor category. She has been a featured speaker on writing-related topics across the globe, and she has been a guest on a variety of television, radio, and podcast shows, sharing her secrets for how to write, publish, and sell your book.

Parent is also currently offering a 2019 Writing Gym in England Retreat. To learn more about the retreat, visit the website at: datewiththemuse.com/retreatFor more information about Annalisa Parent, her book, and her coaching services, visit her site at: datewiththemuse.com. For more information on how to become a published author, download her free e-book TheSix Secrets to go from Struggling Writer to Published Author here: datewiththemuse.com/6secrets.

Conduct a free “unusual scholarship” search

LinkedIn
Students dressed in Duct Taped prom attire competing for a scholarship

For a complete list of weird scholarships, conduct a free scholarship search at www.tuitionfundingsources.com. Tuition Funding Sources (TFS) is the largest online resource for higher education funding, helping graduates and undegraduate students address the rising costs of school by providing free access to scholarship information.

Through its site TFS connects students to more than 7 million scholarships representing more than $41 billion in financial aid.
 
 

  1. Stuck at Prom Scholarship Contest: – Students compete for scholarships by creating and wearing promwear made from Duck Brand duct tape and/or crafting tape.

 

  1. Chick and Sophie Major Memorial Duck Calling Scholarship Contest: – High School Seniors learn duck calls and compete for college scholarships.

 

  1. DoSomething.org Easy Scholarships: – students can win scholarships by performing fun community service projects, like registering to vote.

 

  1. Tall Club Scholarships: – Scholarships for students under 21 years of age, attending their first year of college, and who meet the height requirements of 5′ 10″ for women, and 6′ 2″ for men.

 

  1. Zolp Scholarship  – Annual awards for incoming undergraduate students at Loyola University Chicago whose last name is Zolp and are of the Catholic faith.

 

  1. Frederick and Mary Francis Beckley Left Handed Scholarship:  – For left handed students attending Juniata College

 

  1. Chick Evans Scholarship: – Scholarships for golf caddies graduating from high school.

 

  1. For the Love of Chocolate Foundation Scholarships:  – For the Love of Chocolate Foundation provides scholarships for students wanting specialized training in pastry arts.

 

  1. United Federation of Doll Clubs Scholarships; – Scholarships are to promote research, increased knowledge, understanding and appreciation of dolls.

 

  1. American Fire Sprinkler Association Scholarships:  – Scholarships are designed to educate the public at-large about automatic fire sprinklers.

Applications Open: City Will Offer Free Design Assistance To Promote Commercial Corridors In Low-To-Moderate Income Communities

LinkedIn

New York – NYC Department of Small Business Services (SBS) Commissioner Gregg Bishop recently announced that the City will offer free design assistance to promote commercial corridors in low-to-moderate income communities. Design services will be offered through SBS’ Neighborhood Design Lab program, which has already helped community-based organizations (CBOs) successfully implement branding campaigns worth up to $20,000 each.

Neighborhood Design Lab teaches CBOs how to design marketing campaigns that promote local businesses, engage local residents, and attract customers.

While visual design is a key component in boosting neighborhoods, many CBOs lack the necessary funding to put towards design expertise. CBOs can apply now through October 12th, 2018 to join Neighborhood Design Lab’s second cohort.

“Neighborhood Design Lab supports community organizations in promoting their neighborhoods in their own words,” said Gregg Bishop, Commissioner of the NYC Department of Small Business Services. “Through visual design, community organizations can share the value of their neighborhood with fellow New Yorkers and global visitors.”

About Neighborhood Design Lab

Neighborhood Design Lab works in partnership with the Worldstudio to pair CBOs with a professional designer to brainstorm, plan, and carry out a creative design event or campaign that connects to a long-term vision for a commercial corridor. The following fiscal year 2018 participants successfully completed design projects.

  • Alliance for Coney Island launched the Coney Island for Everyone! marketing campaign;
  • Kingsbridge-Riverdale-Van Cortlandt Development Corporation created a logo and branding for the newly established Marble Hill Merchants Association;
  • Northfield Community Local Development Corporation introduced a marketing campaign highlighting Port Richmond Avenue on Staten Island aka “The Avenue”; And
  • Union Settlement built the East Harlem | Working Together marketing campaign.

For more information or to apply, visit nyc.gov/neighborhoods. Four CBOs will be selected to participate in this next round of the program.

Neighborhood Design Lab Success

Union Settlement joined Neighborhood Design Lab with a long-term goal of branding East Harlem as a destination for New Yorkers and visitors alike to explore the longstanding history, culture and tradition. Union Settlement found that East Harlem was being perceived as unsafe by potential visitors, which hurt local business. Through Neighborhood Design Lab, Union Settlement launched a promotional campaign called East Harlem | Working Together which included banners, information brochures, and window decal to create a welcoming environment. The campaign created a East Harlem | Working Together YouTube channel to promote local businesses. Pablo Guzman of Union Settlement’s Business Development Center stated the following regarding Union Settlement’s experience with the program:

“It was a great pleasure for Union Settlement to be part of this program,” said Pablo Guzman. “The beautiful design materials created through Neighborhood Design Lab help us bring merchants of East Harlem together.”

About the Department of Small Business Services (SBS)

SBS helps unlock economic potential and create economic security for all New Yorkers by connecting New Yorkers to good jobs, creating stronger businesses, and building vibrant neighborhoods across the five boroughs. For more information, visit nyc.gov/sbs or call 311.

How This Tech Founder Is Giving The Internet A Face Lift By Changing The Way We Shop

LinkedIn

Shirley Chen’s list of experiences is as diverse as it is impressive: she spent her childhood on China’s national gymnastics team, studied biochemical engineering at Columbia University, interned at Chanel, Bergdorf Goodman, and Vogue, and worked as a media and retail consultant at McKinsey & Company, a global management consulting firm.

Chen never imagined her resume would include founding a company. But when a former Vogue colleague tapped her on the shoulder to run the marketing and business development for luxury goods brand Moda Operandi, a seed was planted. Chen was tasked with driving customer acquisition with a specific focus on digital e-commerce, and that’s where she spotted a gap in the market.

Companies were so focused on the traffic from traditional platforms like Google and Facebook that they were missing a valuable source of customer acquisition—online content. When consumers wanted to find the trendiest swimsuit, most effective blackout curtains, or best-priced coffee maker, they looked for the answer in online magazines and blogs. The problem with that was two-fold. On the one hand, thanks to an aging internet, many older links on publishers’ pages are dead, leading consumers to 404 pages. On the other, many publishers were using hardcoded, static links to Amazon product pages (some 650 million times per month), meaning consumers didn’t have the opportunity to consider purchasing from other retailers, even if Amazon didn’t have the best price. In either case, it was a lose-lose-lose situation for consumers, advertisers, and publishers alike.

Chen devised a solution with Narrativ, a tech company that’s using AI to #EndThe404 and build a better internet for shoppers by making sure that every time they click on a product link on a publisher’s site, it will lead not just to an active page, but to the retailers with the best price.

“We built a SmartLink technology that repaired broken links online, and we democratized that pipeline that was being hard credited to Amazon through content,” Chen explained. “The mission is to improve the consumer shopping experience and build a better research experience as well when it comes to buying products.”

The results so far have been stellar. In the year since their launch out of stealth mode, Narrativ has raised over $3.5 million in venture capital, rewired more than one billion links, and impacted more than 200 million internet users each month. Narrativ, who has also partnered with notable brands like Dermstore, Ulta Beauty, and New York Magazine, is set to deliver more than $600 million in advertiser value in 2018, and has earned a nod from the World Economic Forum as a Technology Pioneer.

Chen stands at the helm of it all, CEO of a game-changing tech company she was once almost too afraid to build. She recalls the nervousness she felt when the idea first came to her. She approached two former employers to build it, but both declined. That’s when Chen’s mentor, head of McKinsey’s North America Media spoke the words that fired her up: “Why don’t you build this thing on your own? I think you’re being a real coward.” She knew that he spoke not to discourage her, but to push her to make a move.

Continue onto Forbes to read the complete article.

Students Clean Up Garbage Problem For 2018 National Day of Design

LinkedIn

In anticipation of National STEM/STEAM Day (November 8, 2018), STEMconnector’s National Day of Design returns with a Mission for students of all grade levels to design solutions for eliminating food waste in their school’s cafeteria. This innovative design challenge encourages real-world critical thinking, communication, teamwork, and overall Science, Technology, Engineering, and Math (STEM) skills while connecting students to a larger national movement – over 30,000 students across the country participated in 2017’s inaugural National Day of Design.

With approximately 20 percent of today’s jobs requiring some level of STEM background according to the National Science Board, helping young people develop these skills is critical to individual, community, and national economic success. However, despite sizeable investment by K-12, higher education, industry, and nonprofits, the workforce loses potential STEM employees at every stage of the pipeline. Experiential learning opportunities are proven to drive STEM interest and build critical employability skills that will guide young people through their education and careers.

The 2018 National Day of Design Mission, Food Rescuers: STEM Innovations to Reduce Food Waste, provides an opportunity for students in grades K-12 to acquire deep understanding about a challenge that impacts their daily lives and their communities while using interdisciplinary skills in various sciences, English, technology, and the fundamentals of engineering to design a new invention that will reduce food waste in their school’s cafeteria.

“This Mission reminds students that each of us has a role to play in solving complex global challenges at the local level,” said Erin White, Senior Director of Product Development & Research at STEMconnector. “It helps them to make the connection that what they learn in school can actually be applied in the world around them. That these are the skills adults use to solve actual problems. And hopefully that translates into lifelong interest in STEM and problem-solving.”

The standards-aligned Mission can be downloaded for free at: www.nationaldayofdesign.com after August 15, and participants are asked to share photos, quotes, videos, and other updates from the Mission on social media using #DayofDesign2018 on November 8. For additional information, contact DayofDesign @ STEMconnector.com.

Day of Design is an initiative of STEMconnector, a professional services firm committed to increasing the number of STEM-ready workers in the global talent pool. The organization provides a platform for cross-sector learning and engagement for a passionate network of leaders who are collectively re-envisioning the workforce.

The clever psychology of Disneyland’s design

LinkedIn

Created by Walt Disney in 1955, Disneyland has been a magical destination for kids and adults alike for the past 63 years. It’s also a huge moneymaker. Disney’s parks and resorts brought in nearly $5.2 billion in revenue in the last quarter alone. Central to Disneyland’s success? Its meticulous design.

The history of that design is the subject of a new eponymous book published by Taschen. Written by Chris Nichols, an architectural historian, preservationist, writer, and Disneyland fanatic, the book touches on everything from Disney’s involvement in the park’s development to the famous designers and engineers who built it. But Walt Disney’s real feat was to create an immersive world that combined the familiar with the fantastic, laid out in an easily understandable way so that visitors always felt in control of the spectacle around them–all while persuading them to part with as much money as possible.

MAKING THE OTHERWORLDLY FAMILIAR

Walt Disney’s ability to build such a magical–and lucrative–world stemmed directly from the talent he had access to in Southern California. “It’s a creation that could only come from Southern California in the ’50s, from this place in this time, when we had so many people working in the entertainment industry,” Nichols says in an interview. “But we also had a huge science boom then, with the Jet Propulsion Laboratory and CalTech and all the aerospace industry that was based here at the time. They were making satellites and rockets and all this great stuff that would influence Tomorrowland [the sci-fi, space-themed section of the park].”

Disneyland was different from the other theme parks 0f the era because it was designed to be more like a World’s Fair than a carnival. In fact, the famed ride It’s a Small World was originally built for the 1964 World’s Fair in New York. But rather than showing off different country’s achievements, Disneyland instead focused on some of the most foundational American stories of the last century–fairy tales, fantasy, and science fiction–all told through immersive experiences, decades before virtual reality became a thing. Disney’s genius was in making the otherworldly feel completely familiar.

MASTERING USER-CENTERED DESIGN

Today, with the rise of virtual reality, consumers are accustomed to feeling like they’re the center of an experience, whether it’s a music video or art therapy. But more than 50 years ago, such experiences were rare. Disneyland was a masterclass in the art of the immersive narrative. “You’re not only experiencing someone guiding you through a story, but you’re the main character,” Nichols says of the rides. “In Peter Pan’s Flight, there was no Peter Pan figure at the beginning, because you were Peter Pan. You’re not only in a story, you’re living it in the architecture, in the ride vehicles, in the costumes.” By making visitors central to each attraction, Disney created seductive experiences that visitors felt they couldn’t get anywhere else.

Continue onto Fast Company to read the complete article.