How This Tech Founder Is Giving The Internet A Face Lift By Changing The Way We Shop

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Shirley Chen’s list of experiences is as diverse as it is impressive: she spent her childhood on China’s national gymnastics team, studied biochemical engineering at Columbia University, interned at Chanel, Bergdorf Goodman, and Vogue, and worked as a media and retail consultant at McKinsey & Company, a global management consulting firm.

Chen never imagined her resume would include founding a company. But when a former Vogue colleague tapped her on the shoulder to run the marketing and business development for luxury goods brand Moda Operandi, a seed was planted. Chen was tasked with driving customer acquisition with a specific focus on digital e-commerce, and that’s where she spotted a gap in the market.

Companies were so focused on the traffic from traditional platforms like Google and Facebook that they were missing a valuable source of customer acquisition—online content. When consumers wanted to find the trendiest swimsuit, most effective blackout curtains, or best-priced coffee maker, they looked for the answer in online magazines and blogs. The problem with that was two-fold. On the one hand, thanks to an aging internet, many older links on publishers’ pages are dead, leading consumers to 404 pages. On the other, many publishers were using hardcoded, static links to Amazon product pages (some 650 million times per month), meaning consumers didn’t have the opportunity to consider purchasing from other retailers, even if Amazon didn’t have the best price. In either case, it was a lose-lose-lose situation for consumers, advertisers, and publishers alike.

Chen devised a solution with Narrativ, a tech company that’s using AI to #EndThe404 and build a better internet for shoppers by making sure that every time they click on a product link on a publisher’s site, it will lead not just to an active page, but to the retailers with the best price.

“We built a SmartLink technology that repaired broken links online, and we democratized that pipeline that was being hard credited to Amazon through content,” Chen explained. “The mission is to improve the consumer shopping experience and build a better research experience as well when it comes to buying products.”

The results so far have been stellar. In the year since their launch out of stealth mode, Narrativ has raised over $3.5 million in venture capital, rewired more than one billion links, and impacted more than 200 million internet users each month. Narrativ, who has also partnered with notable brands like Dermstore, Ulta Beauty, and New York Magazine, is set to deliver more than $600 million in advertiser value in 2018, and has earned a nod from the World Economic Forum as a Technology Pioneer.

Chen stands at the helm of it all, CEO of a game-changing tech company she was once almost too afraid to build. She recalls the nervousness she felt when the idea first came to her. She approached two former employers to build it, but both declined. That’s when Chen’s mentor, head of McKinsey’s North America Media spoke the words that fired her up: “Why don’t you build this thing on your own? I think you’re being a real coward.” She knew that he spoke not to discourage her, but to push her to make a move.

Continue onto Forbes to read the complete article.

5 Things Workers Think Are More Important Than Salary

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When we think about the things that drive us to accept a job offer, money tends to top the list, and understandably so.

After all, everyone has bills to pay and financial goals to meet, and having a respectable salary makes that possible. But money isn’t the primary driver in workers’ job-related decisions. Here are five factors that employees regard as more important than compensation, according to CareerBuilder.

 

1. Location

Though some people don’t mind commuting, a terrible one can turn an otherwise decent job into a nightmare. When considering a new role, take the associated commute into account, keeping in mind that unless your company has a work-from-home policy, you’ll likely be dealing with it day in, day out. Choosing a job in a convenient location will lend to better overall satisfaction and less stress, and that’s something you’ll be grateful for in the long run.

2. Affordable benefits

It’s one thing to get health benefits, but it’s another thing to pay an arm and a leg for them. Employers subsidize health insurance at different levels, so ideally, you should aim to find a job where you’re given access to a decent plan at an affordable out-of-pocket cost to you. Furthermore, it’s not unheard of for companies to subsidize employee health plans completely so that your insurance actually doesn’t cost you a dime.

3. Job stability

There’s something to be said for not having to constantly worry about getting laid off. Though there’s no such thing as a lifetime guarantee that you’ll never lose your job, your chances are much lower if you accept a role in a thriving industry, and at a company with a solid track record. In other words, make sure to vet your employer before signing on, because if a given company has been losing money year over year, it’s a sign that it’s not the most stable environment. At the same time, make sure any job offer you accept is truly a good fit. You might manage to talk up your qualifications and get offered a reach position, but if you struggle with it, you might find yourself out of work soon enough.

4. A good boss

A great boss could spell the difference between enjoying your job and hating it. What qualities should you look for in a manager? For starters, it helps to work for someone who’s approachable, open to ideas and feedback, and honest. You should also aim to work for a person who will push you to do better, and support you on the way there. At the same time, there are certain types of bosses you should try to avoid, like those who feel compelled to micromanage or are extremely set in their ways.

5. A positive work culture

Working for a company that values its employees, fosters collaboration, and encourages creativity is a good way to wind up happy on the job. You can get a sense of a company’s culture by asking what the work environment is like during interviews, and reading company reviews online. The right culture fit is essential not just to your happiness, but your professional growth as well.

Continue on to Yahoo News to read the complete article.

Top Organizations to Receive Diversity and Inclusion Honors Award At Annual Conference

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The Association of ERGs & Councils (a practice group of PRISM International, Inc.) released their annual list of the Top 25 US Employee Resource Groups (ERGs), Business Resource Groups (BRGs) and Diversity Councils set to receive the tenth annual 2019 ERG & Council Honors Award™ at an award ceremony during the 2019 ERG & Council Conference in Orlando May 3rd.

The 2019 ERG & Council Honors Award™ is the only annual national award that recognizes and honors the outstanding contributions and achievements of ERGs, BRGs and Diversity Councils. It was established in 2008 by the Association of ERGs & Councils, a practice group of diversity and inclusion consulting and training firm PRISM International, Inc.

The 2019 ERG & Council Honors Award™ recipients are a diverse combination of US organizations representing most sectors, geographies and sizes. “This year we had a diverse pool of highly qualified applications representing 1,079 ERGs, BRGs, Diversity Councils and their chapters,” states Fernando Serpa, Executive Director of the Association of ERGs & Councils. “We also had several non-Top 25 groups demonstrate best practices and results that deserve to be recognized and they will be receiving the Spotlight Impact Award™ that highlights the achievements of these select groups in the categories of Organizational Impact, Talent Management and Culture of Inclusion.”

This year, for the first time, the Association of ERGs and Councils will bestow the honor of Top Executive Sponsor of the Year. “We wanted to recognize and call out the important role executive sponsors play in developing, supporting and enabling their ERGs and Councils to succeed,” Serpa said.

The 2019 ERG & Council Honors Award™ Top 25 recipient rankings will be revealed at the May 3 award ceremony at the Disney Yacht & Beach Club Resort in Orlando, Florida. The Award Ceremony and Conference is open to all diversity and inclusion professionals involved with ERGs, BRGs and Councils.  This is a great opportunity for individuals to learn and share best practices, network, grow and celebrate, to become inspired and be renewed…all for the purpose of increasing their impact on key organizational and business objectives. Learn more by visiting ErgCouncilConference.com.

The 2019 ERG & Council Honors Award™ recipients in alphabetical order include:

  • American Airlines – American Airlines Diversity Advisory Council
  • Atrium Health – Atrium Health Divisional Diversity Councils
  • Bank of America – Military Support & Assistance Group ( MSAG)
  • Cleveland Clinic – ClinicPride Employee Resource Group (ClinicPride ERG)
  • Cleveland Clinic – Military/Veterans Employee Resource Group
  • Cleveland Clinic – SALUD
  • Davenport University – Diversity, Equity and Inclusion Council
  • Entergy Corporation – Entergy Employee Resource Group
  • Erie Insurance – Diversity & Inclusion Leadership Council
  • Froedtert Health – Froedtert Health Diversity Council
  • General Motors – General Motors Employee Resource Group Council
  • KeyBank – Key Business Impact and Networking Groups
  • Mallinckrodt Pharmaceuticals – Mallinckrodt Inclusion & Diversity Council
  • Mount Sinai Queens, part of the Mount Sinai Health System – Mount Sinai Queens Diversity Council
  • Mount Sinai St. Luke’s, part of the Mount Sinai Health System – Mount Sinai St. Luke’s Diversity Council
  • National Guard – Joint Diversity Executive Council
  • Northern Trust Corporation – Advancing Professionals Resource Council (APRC)
  • Northern Trust Corporation – Women In Leadership Business Resource Council (WIL BRC)
  • Northwestern Mutual – Asian ERG
  • Northwestern Mutual – Northwestern Mutual Women’s Employee Resource Group
  • Novant Health – Asian Business Resource Group
  • PNC Financial Services Group – Corporate Diversity Council
  • State Street Corporation – Professional Women’s Network – Massachusetts Chapter (PWN-MA)
  • Texas Instruments – Texas Instruments Diversity Network (TIDN)
  • Turner, Inc. – Turner Business Resource Groups
  • U.S. Bank – Spectrum LGBTQ Business Resource Group
  • U.S. Bank – U.S. Bank Proud to Serve

The 2019 Spotlight Impact Award™ recipients in alphabetical order include:

  • Dominion Energy – Dominion Energy Executive Diversity Council (EDC)
  • FedEx Services – Diversity and Inclusion BRT Council
  • Food Lion – Diversity and Inclusion
  • MUFG Union Bank, N.A. – Women’s Initiative Network (WIN)
  • Summa Health – Diversity and Advisory Council

The 2019 Executive Sponsor of the Year recipients in alphabetical order:

  • FedEx Services Diversity and Inclusion BRT Council – Rebecca Huling
  • Perdue Farms Inclusion Council – Randy Day
  • Southern California Edison Company (SCE) Women’s Roundtable (WR) – Maria Rigatti
  • U.S. Bank Proud to Serve – Mike Ott

About the ERG & Council Honors Award™
The ERG & Council Honors Award™ is the only annual national award that recognizes, honors and celebrates the outstanding contributions and achievements of ERGs, BRGs and Diversity Councils that lead the diversity and inclusion process in their organizations and demonstrate results in their workforce, workplace and marketplace. Learn more by visiting ERG & Council Honors Award™.

About the ERG & Council Conference™
ERGs and Diversity Councils are vital links for improving organizational results. However, to remain impactful and effective, they need opportunities to increase their skills and knowledge and to learn and share best practices. They need opportunities to network, celebrate and grow. This is the purpose of the only annual conference designed specifically for ERGs, BRGs and Diversity Councils. Learn more by visiting ERGCouncilConference.com.

About the Association of ERGs & Councils
The Association of ERGs & Councils is a practice group of PRISM International Inc. and the premier resource for transforming Employee Resource Groups, Diversity Councils and Employee Network Groups to impact key organizational and business objectives. Learn more by visiting the ErgCouncil.com.

About PRISM International, Inc.
PRISM International Inc., a Talent Dimensions company, is a WBENC-certified, full-service provider of innovative and proven consulting, training and products for leveraging diversity and inclusion, addressing unconscious bias, increasing cross-cultural competencies and creating more effective ERGs and Diversity Councils. Learn more by visiting PrismDiversity.com

Have a Job Offer? Consider these 5 things before saying yes

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Corporate culture may be the key to happiness at work. You can have an exceptional job offer, but if the culture is not a match, it could be problematic.

You deal with a lot—coworkers, the boss, and office politics. If you can’t succeed in a certain culture, you can’t succeed in the job.

Why Corporate Culture Matters

It is too simplistic to think that corporate culture is solely about mission and values. It manifests itself in other avenues, such as working overtime, availability of flextime and telecommuting, how people interact with each other, the dress code, benefits, professional development opportunities, how performance is evaluated, leadership style, and the decision-making process. In essence, everything is culture-driven.

When you have a pending job offer, primary consideration may be compensation, benefits, and perhaps the commute. Those are all significant factors, but when you are thinking about making a move, dig a little deeper.

Key Considerations Before Accepting the Job

1. How did you feel when during the interview?

It is normal not to feel completely at ease, but you should have some sense of feeling comfortable. During the interview, be a consummate observer—from the time you walk in until the time you leave.

Pay attention to the way you were greeted and how were you treated during the entire process. Were all communications professional, timely, and respectful?

If you hear a common theme in the questions the interviewer asks, that is a clue about what he or she will expect from you. For example: “Tell me about a time when your workload was particularly heavy. What steps did you take? “How do you establish priorities to never miss a deadline?”

Also observe how people interact with each other in the office—were they friendly or did you detect friction? Pay attention to how they act when their boss is around.

2. Can you thrive with the office vibe?

Is it a suit-and-tie culture when you are a business-casual person who loves jeans on Fridays? Is it the ever-popular open office space? I’m the quintessential introvert, and I know that an open office space would severely limit my performance. It is simply not how I work best. If that defines you as well, see if you can tour the office before you make a final decision. The physical space, noise level, and interactions with staff will all play a crucial part. There’s most likely not going to be a perfect environment, and all jobs will include some sort of give and take. The bottom line is to know your deal breakers so that your performance and satisfaction are not inhibited.

3. Is the company on firm financial footing?

Due diligence is the name of the game. If the company is public, you may be able to gather information on their financial stability from public filings and reports. If you are thinking about working for a government contractor, it is OK to ask about the length of the contract. If the contract is nearing an end, will they be able to place you elsewhere? You can also uncover information from a simple Google search and checking their social media mentions. You’ll be able to get a sense of whether there might be trouble ahead. Try to ascertain whether they have been adding jobs consistently or if hiring has been shrinking.

4. Will you be better off after taking this job?

Here is a million-dollar question: If you had to find a new job in the following year, will this job help you with your professional development? Before you start any job search, you should have a strategy. Accepting a new role should be a stepping stone that inches you closer to your career goals. By the same token, if you stay with this organization can you see a path of career development? Avoid exchanging one dead-end job for another one.

5. Can you respect and like the person to whom you will report?

Studies have shown that a significant number of people leave a position because of their boss. Having a great manager can make or break your work experience. When you’re in an interview, it is a two-way conversation. You owe it to yourself to ask questions. Find out how success will be determined. Learn as much as you can about your manager’s expectations beyond the job duties, as well as his or her leadership style. This will give you an indication of whether you’ll be working for a leader who is reasonable or one that will make you unhappy.

Author
Jan Johnston Osburn
news.clearancejobs.com

Want To Learn Coding? Check Out These Resources Recommended By Tech Experts

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Nearly everywhere you look—from business management, to customer engagement, to product development—technology plays a massive role. As such, tech-related skills—and coding in particular—are excellent additions to nearly any professional’s resume.

A variety of books, apps and websites make it easy for even busy professionals to get a start on learning the fundamentals of coding. But which entry-level resources are the most effective? Below, 13 experts from Forbes Technology Council share their recommendations for beginners interested in learning coding.

1. Code Complete

The single best cornerstone book on good software development is Code Complete: A Practical Handbook of Software Construction by Steve McConnell. Oftentimes new developers will get hung up on “The new technology X book,” which is a mistake. You need to understand the fundamentals before jumping into the details. While this book has code examples, it focuses more on patterns and practices. – Matt KruczekTallan

2. Lightbot

For the very young or those who have not yet had any experience with procedural abstraction, I would recommend the Lightbot site/app/game. This learning tool is fun and can identify problems with abstract thought processes. It is an excellent first attempt at understanding programming concepts without having to worry about language/syntax and all the other elements of a programming toolchain. – Chris Kirby, Retired

For the complete article, continue on to Forbes.

Catalysts for Change

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Women in tech

Women building inclusive cultures, communities, and workforces

By Mackenna Cummings

The annual Wonder Women in Tech Conference has become a top destination for a multitude of women who are doing incredible things in STEM.

Because the industry is still difficult for many women to enter, the conference dedicates panels and brings forth speakers to address, advise, and encourage women in STEM to continue pushing for equality and accomplishing great things.

Mona Lisa Faris, CEO and President of DiversityComm, Inc., moderated one of these panels, “The Strategy Behind Inclusive Cultures: How to get Sh*t Done,” at the 2018 conference in Long Beach, California.

The panel focused on business inclusivity, and panelists included leaders from top tech companies: Erika McKiel, Diversity Program Manager at Google; Caroline Hubbard, Product Strategy and Operations at LinkedIn; Claudia Galván, a Technical Advisor at Early Stage Innovation; and Crystal Tomczyk, Director of Recruiting Programs at Zillow Group. Each wonder woman gave advice and encouragement on how to foster inclusivity in their workplace and community.

Claudia Galván is currently pursuing her PhD, and her doctorate focuses on increasing the number of women in tech and engineering in the workforce. As a region officer for the Society of Women Engineers, Galván helps her own work environment and many other communities support women in tech pursue and achieve careers. From a position of great insight, she stated that, overall, most companies are making great strides in supporting their female employees in tech. Larger companies implement specific efforts to close wage gaps—a change that has slowly but steadily been improving. Nearly 90 percent of tech companies have Affinity Groups and ERGs that support women employees, a great resource that allows women to share their experiences and advocate for equality. “Many of these groups are catalysts for change,” Galván said, which is why it is important for women to join and expand these groups. And, Galván mentioned, there is a lot more transparency with companies as they publish their demographics and how they are achieving their diversity and inclusion goals. It is easier to find companies that are supportive of their women and diverse employees because of this available information.

But once a company has built its diversity goals into something that supports its employees, there is more work to be done. It takes a lot more to sustain these inclusivity initiatives so that each employee feels that he or she belongs.

Recognizing how difficult building, supporting, and finding an inclusive culture at a company can be, the panelists addressed these very issues as well as supported other women who wish to join the field of tech with positivity and inspiration. Each woman shows how success can be found and that the diversity that a woman in tech brings to a company should be celebrated.

Tomczyk weighs in: “What it means to belong versus just be included: Belonging means, ‘I really can

Women Women in Tech Conference Panel

share my opinions, I’m not always right, I may not always get what I want, but I can have the conversations.’” She went on to address the fact that plenty of companies have not quite managed to build an inclusive environment. Therefore, she gave three pieces of advice on how to sustain an inclusive culture as an employee, even when in an environment that lacks one. One: Know who you are and what’s important to you. Two: Be intentional. Three: “Be involved. Be involved in your community so that you’re shaping the opinion of what’s important to you.” While it is imperative as an employee to be inclusive and supportive even when the community is not, it can be difficult to move up and thrive in this environment.

McKiel’s advice for women to move up in their career is to act instead of wait. Don’t sell yourself or your skills short, and be confident in what you can offer to a job. “By taking action, you’re not going to look at a job preference or a listing of what their requirements are and try to figure out where you don’t fit; you’re going to figure out that this is where I do fit,” she said, adding that you can realize that requirement listings may have forgotten about a few skills that you can bring to the job.

This advice is easier for those with years of experience and references, but fortunately, Hubbard addressed how fresh-out-of-college and new employees can stand out at as candidates and recent hires at a company. “Have a rock-solid vision of who you are and what you stand for, and that really translates into the work that you do,” she said. Hubbard recognizes that new employees keep their heads down and focus on work output. This, however, can be damaging because, essentially, what you put in is what you can expect to put out, and if you are not actively building a culture of inclusion, you cannot expect it to exist. Echoing the thoughts and advice of others, Hubbard emphasized the need to be an active employee, regardless of your experience, because supporting others and their belonging will, in turn, help you be supported.

Inclusive cultures and diversity initiatives are being built into our workforce but cannot be successful without active and supportive employees. The importance of knowing your value as a diverse employee and the skills and perspectives you bring to any job is imperative to your ability to thrive and help others thrive as well, as each panelist mentioned. The Wonder Woman in Tech conference is a great resource for women looking to seek more advice and support, as well job as opportunities with the right company. Don’t be afraid to ‘get it done’ because you could be the best person to make these changes happen.

 

Facebook just bought a furniture shopping startup

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Facebook has acquired GrokStyle, a shopping startup that uses AI to help you buy furniture and other items for the home. The move, which was reported by Bloomberg, is the latest sign yet that the social network is looking to push deeper into e-commerce in 2019.

Facebook spokesperson Vanessa Chan confirmed the acquisition saying, “We are excited to welcome GrokStyle to Facebook. Their team and technology will contribute to our AI capabilities.”

GrokStyle, which was founded in 2016 according to CrunchBase, is a San Francisco startup specializing in visual search. The company is known for technology that allows shoppers to search for furniture and other items by taking photos with their phones. Last year, the company partnered with Ikea on its augmented reality furniture app.

In a note posted on its website, the company said it had “only scratched the surface of what is possible with computer vision.”

“Our team and technology will live on, and we will continue using our AI to build great visual search experiences for retail.”

It’s not clear exactly what team within Facebook GrokStyle and its “AI capabilities” will be a part of. But it’s another potential sign that Facebook plans to move deeper into shopping features.

The company has been steadily adding shopping features to Instagram, but hasn’t said much about similar shopping experiences in other places.

Continue on to Mashable to read the complete article.

Morgan State University Awarded $1.6 Million Base 11 Grant to Launch Student Rocketry Program

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The nonprofit Base 11 today announced that Morgan State University is the winner of a three-year, $1.6 million Aerospace Workforce and Leadership Development Grant, which will fund a state-of-the-art rocketry lab and launch a student rocketry team.

Former NASA astronaut Leland Melvin was on hand to formally present the check to and inspire university students who were in attendance, to pursue aerospace as the “Next Frontier.”

The commercial space industry is expected to become a $2.7 trillion economic sector in the next 30 years, according to Bank of America Merrill Lynch. Yet the industry faces challenges in recruiting a diverse workforce. According to the National Science Foundation, African Americans make up just 5 percent of the science and engineering workforce.

“We want to ensure that the next generation of space innovators is just as diverse as America,” said Melvin, a veteran of two Space Shuttle missions. “I am excited to see this generation of students getting critical hands-on experience in rocket technology, and I encourage Morgan State’s students to seize this incredible opportunity to reach for the stars.”

The grant, which aims to improve diversity in the aerospace talent pipeline, was announced in June 2018, and drew proposals from eight Historically Black Colleges and Universities (HBCUs). Leland Melvin was joined by experts from Dassault Systèmes, Blue Origin, SpaceX, Sigma Pi Phi fraternity, and Base 11 in reviewing the applications.

“The proposals for the HBCU Aerospace Workforce and Leadership Development Grant were quite impressive,” said Base 11 Chairman and CEO Landon Taylor. “Morgan State is especially well positioned to leverage their existing resources, faculty expertise, and industry partners to launch a successful and sustainable rocketry program that brings hands-on, experiential learning to students.”

The grant will fund the build-out of a liquid-fuel rocketry lab at Morgan State, as well as the recruitment and hiring of an aerospace faculty leader to create a world-class liquid fuel rocketry program. Morgan State aims to bring together these elements to successfully build and launch a liquid fuel rocket that reaches 150,000 feet by 2022.

“We are honored that Morgan State University was selected for this competitive grant, and confident that it will further advance our efforts to increase diversity in the STEM talent pipeline, while also turning out workforce-ready talent in high-demand industries like aerospace,” said David Wilson, president of Morgan State University. “At Morgan we encourage our students to be bold and to aim for the stars, and with the launch of this program, we can provide them with the resources to take on that challenge literally.”

Morgan State will house the fledgling rocket program in its Center for Built Environment and Infrastructure Studies (CBEIS) building, the home of The School of Architecture and Planning and some of the University’s engineering programs. CBEIS is a gold certified LEED green building with solar water heating panels and a bioretention pond. Designed for the needs of the modern university student, CBEIS is also the home to the only earthquake simulator on the east coast and a supersonic wind tunnel. Students studying in this contemporary facility have access to printing labs that contain 2D and 3D printers and a fabrication lab where students can use technologically advanced cutting tools.

“With this very generous grant, we will bring together a cross-disciplinary team of faculty and external collaborators to develop and prepare our students for future opportunities in the commercial aerospace industry. This is an area loaded with opportunities for innovation and creativity, and in need of a more diverse workforce” said Dr. Willie E. May, vice president of research and economic development at Morgan State University.

Continue on to Morgan State University to read the complete article.

Siemens Foundation launches new training program to fill building technology industry skills gap

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The Siemens Foundation is advancing its mission to narrow the opportunity gap for young people in the United States in STEM careers by launching a new workforce training program to fill skilled positions in the intelligent buildings industry in collaboration with Siemens Building Technologies and the Association of Controls Professionals (ACP).

Together, the organizations will create community college training programs and develop career pathways into local K-12 systems, both aligned to new, non-proprietary industry certifications under development by ACP.  This innovative program will focus on reaching traditionally underserved or underrepresented student communities and providing them the opportunity to excel in a software-driven field. The Foundation will invest more than $1.6 million in the workforce training program over a three-year period, with the first iteration expected to launch in DeKalb County in metro Atlanta in late spring.

“Operating and maintaining today’s smart building systems requires skilled, technology-minded professionals, but companies like Siemens continue to have difficulty in finding skilled applicants for these open positions,” said Dave Hopping, CEO of Siemens Building Technologies division, Americas. “The development of career pathways from K-12 through community college, leading to high-quality certification, will help address this gap and grow the diversity of individuals who have an opportunity to receive training, compete for these software-driven jobs and earn a competitive salary.”

“A career focused on how to make buildings smarter and more efficient is truly one of purpose, giving students the opportunity to pursue work in a field that will play a significant role in reducing emissions and making our world more sustainable for years to come,” said Brian Lovell, president of ACP. “There are tens of thousands of jobs in the building automation field open today and our program’s mission is to provide the next-generation workforce with the skills and opportunity to fill these jobs and move the industry, and our world, forward.”

The intelligent buildings workforce training program is a part of the Siemens Foundation’s new SPARKS (STEM Partnerships to Advance Real-World Knowledge and Skills) Initiative, an effort to stand-up focused and employer-informed STEM training programs across industries like smart infrastructure, healthcare, and advanced manufacturing.

The Foundation will work in tandem with Siemens core businesses to develop targeted programming that addresses specific workforce development needs across their industry. Though each program will be unique, all share common goals under the broader SPARKS Initiative to provide economic opportunity for America’s next generation of workers and grow talent for relevant industries.

Since its inception, the Siemens Foundation’s mission has been to ignite and sustain today’s STEM workforce and tomorrow’s scientists and engineers. The Foundation has invested more than $115 million in the United States to advance workforce development and education initiatives in science, technology, engineering, and math. Its mission is inspired by the culture of innovation, research and continuous learning that is the hallmark of Siemens’ companies. Together, the programs at the Siemens Foundation are narrowing the opportunity gap for young people in the United States in STEM careers.

Recently, the Foundation took a closer look at the widening U.S. income gap and shifts in workforce demographics and determined it could better address the education and economic challenges facing young adults by leveraging Siemens own business expertise and the Foundation’s experience in building and implementing youth STEM initiatives. This focus led to the Foundation’s launch of the STEM Middle-Skill Initiative in 2015, its inaugural investment in workforce development.

“The Foundation’s mission, at its core, is to ensure opportunity for those who traditionally have been left behind and make good on America’s most basic social compact  – to ensure that those who set goals and work hard can provide for themselves, their families, and their communities,” said David Etzwiler, CEO of the Siemens Foundation. “Work like the STEM Middle-Skill Initiative and SPARKS partnerships allows us to continue to deliver on this mission by increasing awareness, advancing proven training models, and communicating the value of STEM middle-skill careers.”

Through the STEM Middle-Skill Initiative, the Siemens Foundation has created an ecosystem of national partners, government leaders, and educational stakeholders to further its workforce development mission including the National Governors Association, The Aspen Institute, Advance CTE, New America, among others. These partnerships have resulted in expanded work-based learning opportunities, including new registered apprenticeship programs, the first national conference on apprenticeship, growing excellent community college STEM programs, and building a new generation of CTE students.

For further information on the Siemens Foundation, please visit https://www.siemens-foundation.org/programs/stem-middle-skill-initiative/.

A New Generation of Black Founders Is Rising in Atlanta–and the Startup World Is Taking Notice

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Forget Silicon Valley. Black entrepreneurs have discovered the best tech scene in the country.

On the 7th floor of Atlanta’s historic Biltmore Hotel, high above the Bird and Lime e-scooters below, Paul Judge stands by a window. He points toward nearly every building within a few-block radius. “Five years ago, these spaces were all dirt,” he says.

Now, they’re full of startups–and Judge, a serial entrepreneur who’s been on the tech scene for 21 years, is responsible for much of that growth. The cybersecurity firm he co-founded in 2011, Pindrop, occupies office space on three floors of the Biltmore. Judge’s early stage venture capital firm, TechSquare Labs, is a five-minute walk away–and as he passes by, a man leans out the front door. “Hey, Paul!”

Judge is practically a celebrity in Atlanta’s entrepreneur world, partly because he’s the most accomplished black tech founder in the city. The 41-year-old Baton Rouge native moved here in 1995 to attend Morehouse College, and never left. After a few successful startups, he started using his capital to help other Atlanta-based entrepreneurs get off the ground. Now, a new generation of young and ambitious black founders are working to craft their own versions of his career path.

Atlanta has a 52 percent black population, according to census data, and it’s brimming with entrepreneurs who benefit from what Judge describes as the “three Cs”–colleges, corporations, and culture. Atlanta’s schools–including Georgia Tech, Georgia State, and black universities like Morehouse College and Spelman College–are churning out talented black developers and engineers. Pair that with the city’s thriving black culture–from actors and musicians like Tyler Perry, Donald Glover, and Outkast to politicians like John Lewis and current mayor Keisha Lance Bottoms–and the result is what Mike Ross, a local black angel investor, describes as an atmosphere “like Harlem was in the ’20s.”

Three years ago, entrepreneurs Ryan Wilson and T.K. Petersen opened The Gathering Spot, a private membership club created to build community between black entrepreneurs from local colleges, Atlanta’s celebrities, and executives from corporations like Coca-Cola and Home Depot. “The Gathering Spot, humbly, has become one of the places in town where people know that important conversations are going to be held,” Wilson says. “We’ve been fortunate that other people have come to see this space as one of those central places where you can connect with people.”

His proof: The club has more than 1,000 members, including founders of black-led startups like consumer robotics maker Monsieur, political engagement app Empowrd, and visual recognition tech company Partpic, which was sold to Amazon for an undisclosed sum in 2016.​​ In particular, Partpic co-founder Jewel Burks Solomon, 29, is one of the city’s most recent success stories.

Growing up in Nashville, Burks Solomon dreamed of moving to Atlanta and starting a business. Upon doing it in 2013, she found plenty of like-minded black entrepreneurs experiencing a common challenge: difficulty securing funding. Of the $2 million Burks Solomon raised for Partpic, only $25,000 of it came from a local source–Ross, one of the city’s few black angel investors.

“Atlanta has a high population of black entrepreneurs. The investor landscape doesn’t necessarily look the same,” explains Burks Solomon. “I’m a black person, and I’m also a woman–and if you look at the numbers, we don’t get invested in at the same rate as our white male counterparts.”

Shawn Wilkinson, founder of blockchain cloud storage company Storj, faced similar hurdles when he was trying to fundraise in 2015. “Then I brought on an older, white co-founder,” says Wilkinson, who’s 27 years old and black. “And suddenly, we’re just getting so many more leads and actually closing deals.” The company has since raised $33 million over seven funding rounds, according to Wilkinson.

Some of Atlanta’s black founders believe they can change that equation by building or selling successful companies and then investing in other black founders. “We’re trying to create this momentum where we can start having major exits or major growth in our businesses to really start shaping the ecosystem,” says Candace Mitchell, 31, founder of Atlanta-based digital hair-care startup Myavana.

Burks Solomon is already leading the way. She’s helped fund five minority-led startups since selling Partpic, including a surplus food management platform called Goodr and The Gathering Spot. And successful companies are emerging–the increasingly popular online scheduling tool Calendly, for example, was founded by Tope Awotona, an Atlanta-based native Nigerian.

Black entrepreneurs in other parts of the country are taking notice. In December, Tristan Walker sold his personal care business, Walker & Company Brands, to Procter & Gamble. Rather than relocate his operations from Silicon Valley to P&G’s Cincinnati headquarters, he threw a curve ball: The company would be moving to Atlanta. “I’ve been spending more time over the past year in Atlanta, and I get this feeling that I had back in 2008 when I came to the Bay Area where you knew something was about to pop off,” Walker explains. “I feel that way in Atlanta now across every industry.”

Continue onto Inc. to read the complete article.

15 years ago, Google’s CEO had a brilliant response to a tricky interview question – and it helped him get hired

LinkedIn

When it comes to job interviews, we all want to give answers that make us stand out from the rest of the candidates. That means knowing how to answer each question, including the tricky ones designed to stump you.

But what if you don’t know the answer to a question?

That’s a problem Google CEO Sundar Pichai faced in 2004, when he first interviewed at the company for the VP of product management position. In a 2017 chat with students at his alma mater, Indian Institute of technology, Pichai shared details about his interview experience at one of the world’s largest tech companies.

In the first few rounds, Pichai said the interviewers asked him what he thought of Gmail. There was just one problem: Google had just announced the email service that very same day, on April 1st. “I thought it was an April Fool’s Day joke,” Pichai said.

He responded by saying he couldn’t answer the question because he hadn’t been able to use the product.

“It was only in the fourth interview when someone asked, ‘Have you seen Gmail?’ I said no. So he actually showed it to me. And then the fifth interviewer asked, ‘What do you think of Gmail?’ And I was able to start answering it then,” Pichai said at the talk.

Most candidates would have attempted to make something up before trying to move on to the next question. Pichai did the exact opposite and ended up impressing his interviewers (after all, he got the job).

Here’s why his response was so brilliant:

1. He displayed “intellectual humility”

More often than not, telling an interviewer you don’t know the answer to something will dock off a few points, but it’s better than coming up with something that may be completely false. Science agrees, too. Research has shown that people with “intellectual humility” – or, as they say, the willingness to admit what you don’t know – are better learners. Laszlo Bock , Google’s former senior VP of people operations, calls it one of the top qualities he looks for in a candidate. In an interview with The New York Times, he said: “Successful, bright people rarely experience failure, and so they don’t learn how to learn from that failure. They instead commit the fundamental attribution error, which is if something good happens, it’s because I’m a genius. If something bad happens, it’s because someone’s an idiot or I didn’t get the resources or the market moved.” The next time you’re faced with a difficult interview question, stay calm and take a moment to think before you respond. Pichai carefully thought about the question. What could he say about something he hadn’t even seen? Gmail, at the time, was a newly launched, invite-only product, and so he concluded that it was acceptable to not know the answer.

2. He had a reason

Instead of simply saying “I don’t know,” Pichai told his interviewers why he didn’t know: he wasn’t able to use the product. By doing so, he expressed curiosity, which is a trait employers always love to see in a candidate.
Pichai recognized his advantage in the scenario: for every “I don’t know,” there lies an opportunity to learn. And by the fourth round, his interviewer decided to demonstrate the product.

3. He redirected the conversation

After asserting what he didn’t know, Pichai redirected the conversation to assert what he did know. Getting a glimpse of Gmail gave him a clearer understanding of the product. This allowed him to display the forthrightness and intellect that he would go on to become so famous for at Google.

The takeaway is that giving an honest answer doesn’t happen in a vacuum where you score virtue points. The value of being intellectually honest is that it gives you the opportunity to show what you do know.

Continue on to YahooNews to read the complete article.